BTIG Rates NIKE (NKE) buy, $55 Price Target
BTIG analyst Robert Drbul reiterates a buy rating on NIKE, Inc., setting a $55 target that sits well above where shares currently change hands, a 34.97% upside from the current price.
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BTIG rated NIKE, Inc. ($NKE) "buy" with a $55 price target on June 25, 2026.
Since the rating, $NKE is up 7.8% after 1 week, up 3.0% after 1 month and down 8.2% to date (from the $40.47 close on Jun 25, 2026).
NKE
NIKE, Inc.
Key Points
- BTIG analyst Robert Drbul reiterated a buy rating on NIKE, Inc. (NYSE: NKE) on June 25, 2026, setting a $55 price target.
- BTIG's $55 price target implies 34.97% upside from NIKE, Inc.'s ($NKE) current $40.75 share price.
- The stock trades around $40.75, which leaves a wide gap between its current price and BTIG's bullish target.
- Wall Street maintains a consensus hold recommendation on the footwear maker, with price targets spanning widely from $19 to $94.
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BTIG Reaffirms Bullish View on NIKE
BTIG has renewed its support for NIKE, Inc. (NYSE: NKE), with analyst Robert Drbul reiterating a buy rating on the footwear and apparel giant. The firm kept its price target pinned at $55 on June 25, 2026. This call comes as Wall Street digests a mixed bag of opinions on the retail icon, with various firms taking starkly different views on where the share price is heading next.
BTIG vs. the S&P 500
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Where the Stock Trades Versus the Target
Shares of NIKE recently changed hands at $40.75, giving BTIG's $55 target plenty of room to run. That target sits safely inside the stock's broader 52-week trading band, which stretches from a low of $31.97 up to a high of $70.44. The company currently carries a market capitalization of roughly $55.16 billion and a trailing price-to-earnings ratio of 17.86.
$NKE price target
NIKE, Inc. daily closes and this analyst's $55 target. Not advice.
Recent Analyst Updates Across Wall Street
Other major financial firms have adjusted their own outlooks for NIKE in recent months. On October 5, 2026, Barclays maintained an overweight rating while lowering its target to $37 from $48. Freedom Broker adjusted its stance on October 2, 2026, moving to a buy rating with a $51 target. On that same day, UBS maintained a neutral rating and lowered its target to $34 from $42, while Telsey Advisory Group kept a market perform rating with a $35 target. Citigroup also maintained a neutral rating on October 2, 2026, with a reduced target of $32. Morgan Stanley kept an underweight rating with a $27 target, BNP Paribas reiterated an underperform rating with a $19 target, and Goldman Sachs maintained a neutral rating with a $30 target. Across 36 analyst opinions, the stock holds a consensus recommendation of hold with a mean target price of $37.67.
Financial Health and Dividends
NIKE operates out of Beaverton, Oregon, designing and selling athletic footwear, apparel, and equipment worldwide under well-known names like Jordan and Converse. The company reports an annual dividend yield of 4.42%, backed by a payout ratio of 78.85%. Its next corporate earnings report is slated for December 17, 2026, which will give investors a fresh look at revenue and profit margins.
What to Watch at NIKE, Inc.
Investors will keep a close eye on how the stock performs relative to BTIG's ambitious $55 target in the coming months. Market watchers are also tracking broader consumer spending trends in the footwear and athletic apparel sector ahead of the December earnings release.
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Source: BTIG's rating change on $NKE (Jun 25, 2026). Written by software, not financial advice. How we make alerts