Eagle Capital Management 13F: Cuts AMZN Stake by $53M

Eagle Capital's Trimmed Position in Amazon

Eagle Capital Management trimmed its stake in Amazon.com, Inc. (NasdaqGS: AMZN) by 219,989 shares, a decrease of 1.8%. This brings their total holding to 11,753,916 shares, valued at approximately $2.83 billion, according to the latest Form 13F filing with the SEC as of May 15, 2026.

Institutional Activity Around Amazon

While Eagle Capital has reduced its stake, other funds have been active in the Amazon space. For instance, B. Riley Wealth Advisors recently increased its Amazon holdings by 61,595 shares, raising its total to 212,968 shares worth $53.1 million. In contrast, Montrusco Bolton trimmed its holdings by 268,801 shares, reflecting a 17% decrease. First Citizens Bank & Trust also boosted its stake by 44,499 shares, now valued at $102.7 million. These moves show a mixed sentiment among institutional investors regarding Amazon.

Stock Performance and Volatility

Amazon's shares are currently trading at $240.54, which is near its 50-day moving average of $257.52. The stock has seen significant price movements, with a 52-week low of $196.00 and a high of $287.20. This recent trimming by Eagle Capital comes as the stock continues to navigate these fluctuations.

Analysts Set New Price Targets

Analysts have a generally positive outlook on Amazon. On October 12, 2026, Wells Fargo maintained an Overweight rating with a target price of $329.00, down from a prior target of $338.00. Similarly, Cantor Fitzgerald also kept its Overweight rating but lowered its target from $320.00 to $310.00. Other firms like TD Cowen and Rosenblatt have reiterated their Buy ratings, with targets of $350.00 and $360.00, respectively. The overall consensus remains a strong buy, with a mean price target of $331.46 from 58 analysts.

What Amazon.com, Inc. Does

Amazon.com, Inc. operates in the consumer cyclical sector, focusing on retail sales of consumer goods, advertising, and subscription services. The company is known for its vast online marketplace and cloud computing services through Amazon Web Services (AWS). Eagle Capital's recent move highlights ongoing adjustments among institutional investors as they navigate the retail giant's evolving market position.

What’s Next for Amazon

Looking ahead, investors will be watching Amazon closely as it prepares for its next earnings report on October 29, 2026. This recent 13F filing reflects past holdings and may not represent current positions, making future filings important to watch. With a strong analyst consensus and varied institutional activity, Amazon remains a focal point for market participants.