True North Advisors 13F: Cuts Visa (V) Stake by $913K

True North Advisors reduced its holdings in Visa Inc. V by 13.0% during the quarter, according to a Form 13F filing with the Securities and Exchange Commission on October 22, 2026. The firm sold 2,541 shares, leaving it with 16,965 shares valued at approximately $6.1 million.

V Visa Inc.

$414.34 ▲ +20.30% year to date

1M 3M YTD

Daily close · Oct 22, 2026

What Changed in True North Advisors's Visa Inc. Position

True North Advisors lowered its investment footprint in the payment network provider from 19,506 shares down to 16,965 shares. The reported market value of the remaining stake stood at $6,096,024 as of the filing date.

Other Institutional Activity in Visa Inc.

Other major investment firms adjusted their positions in Visa during the same period. SBI Securities grew its holdings by 9,358 shares, ending with 93,188 shares worth about $33.49 million. E. Ohman J:or Asset Management cut its stake by 2.5% to finish with 285,394 shares valued at roughly $102.55 million. Bell Bank reduced its holdings by 22.0% to hold 13,665 shares worth about $4.91 million. Pictet North America Advisors lifted its position by 3.5%, buying 2,035 shares to end with 60,403 shares valued at $21.7 million. Parnassus Investments trimmed its stake by 35.2% down to 202,081 shares worth about $72.61 million.

Visa Inc. Stock Up 2.1%

Visa shares recently traded around $410.88 as of October 23, 2026, down about 0.8% from the closing price of $414.34 on the filing date. The stock recently traded about 10.1% above its 50-day moving average of $373.31 and roughly 21.0% above its 200-day moving average of $339.45. The shares trade 1.5% above their 52-week high of $404.74 and 39.8% above their 52-week low of $293.89.

Recent Earnings

Visa generated trailing-twelve-month revenue of $44.49 billion alongside earnings of $11.75 per share. The company posted a net profit margin of 50.8% and a return on equity of 61.2%. Its next quarterly financial update is scheduled for October 27, 2026.

Dividend

Visa pays an annual dividend of $2.68 per share, which translates to a dividend yield of 0.67%. The company allocates 22.1% of its earnings toward dividend payments.

Insider Buying and Selling at Visa Inc.

Company insiders executed several stock sales prior to the filing. Chief Executive Officer Ryan McInerney sold 5,875 shares on August 21, 2026, at an average price of $367.87 for a total of $2.16 million, and another 5,875 shares on September 1, 2026, at $379.65 for roughly $2.23 million. General Counsel Julie B. Rottenberg sold 2,028 shares on August 31, 2026, at $381.35 worth about $773,378, followed by a sale of 1,867 shares on September 9, 2026, at $368.34 totaling $687,691.

Analysts Set New Price Targets

Wall Street firms maintain positive views on the stock. Cantor Fitzgerald maintained an overweight rating on August 3, 2026, raising its target from $410.00 to $445.00. Truist Securities maintained a buy rating on August 5, 2026, lifting its target from $394.00 to $406.00. Wolfe Research maintained an outperform rating on August 25, 2026, bumping its target from $435.00 to $460.00. RBC Capital maintained an outperform rating on August 31, 2026, raising its target from $412.00 to $466.00. Baird maintained an outperform rating on October 12, 2026, nudging its target from $420.00 to $430.00. Overall, the stock carries a strong buy recommendation consensus and a mean price target of $422.77.

About Visa Inc.

Visa operates as a global digital payments technology company headquartered in San Francisco, California. The firm manages the VisaNet network, which handles electronic payment processing, authorization, and settlement between consumers, merchants, and financial institutions worldwide.

Bottom Line

Investors will look to Visa's upcoming earnings report on October 27, 2026, for fresh signals on consumer spending trends and transaction volumes. Institutional adjustments and insider trading activity continue to shape market sentiment around the payments leader.