Freedom Capital Markets Rates Roblox (RBLX) Buy, $55 Price Target

Key Points

  • Freedom Capital Markets maintains a Buy rating on Roblox with a price target of $55, unchanged from the previous target.
  • Freedom Capital Markets's $55 price target implies 3.99% upside from Roblox Corporation's ($RBLX) current $52.89 share price.
  • Roblox shares recently traded at $52.89, about equal to the closing price of $52.89 on October 23, 2026.
  • Analysts have mixed views on Roblox, with a consensus target mean price of $50.09 from 34 opinions.

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Freedom Capital Markets reiterated its Buy rating on Roblox Corporation (NYSE: RBLX) on October 26, 2026, keeping the price target at $55. This follows a period where the company's stock has shown some volatility, trading recently around $52.89, which is about equal to its closing price of $52.89 on October 23, 2026.

RBLX Roblox Corporation
$52.89 -34.66% year to date
Daily close · Oct 23, 2026
Analyst rating track record

Freedom Capital Markets vs. the S&P 500

YTD return -6.47% hypothetical
All-time return -6.47% S&P 500 +0.14%
vs. S&P 500 -6.61% behind the index

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Freedom Capital Markets' Call on Roblox

Freedom Capital Markets maintained its Buy rating on Roblox, with a price target of $55. This target remains the same as before, indicating the firm's confidence in the company's future potential despite the challenges in the gaming sector. The firm believes that Roblox's immersive platform continues to attract users and developers, which is vital for its growth.

Other Institutional Activity in Roblox

Several other institutional investors have made changes to their positions in Roblox recently. Sands Capital Management reduced its stake by 456,698 shares, now holding 2,726,701 shares valued at approximately $148.3 million. BAILLIE GIFFORD & CO trimmed its holdings by 297,776 shares, ending with 21,124,935 shares worth about $1.1 billion. Meanwhile, IEQ Capital, LLC added 44,631 shares, bringing its total to 16,574,553 shares valued at about $876.6 million. Capital International Investors made a significant cut, selling 13,092,345 shares, which left it with 16,086,049 shares worth around $850.8 million.

Roblox Corporation Stock Down 2.0%

Roblox shares are currently trading at $52.89, which is about equal to the closing price from October 23, 2026. The stock is 17.5% above its 50-day moving average of $45.03, but it remains 60.7% below its 52-week high of $134.67. The recent trading level suggests that the stock is recovering from previous lows, as it stands 56.1% above its 52-week low of $33.88.

12-month forecast

$RBLX price target

Roblox Corporation daily closes and this analyst's $55 target. Not advice.

Recent Earnings

For the trailing twelve months, Roblox reported revenue of approximately $5.69 billion, reflecting a year-over-year growth of 35.9%. However, the company posted a net loss with an EPS of -$1.42. The next earnings report is scheduled for October 29, 2026, which will provide further insights into the company’s performance.

Insider Buying and Selling at Roblox Corporation

Several insiders sold shares of Roblox in recent months. Director Andrea L Wong sold 562 shares on August 31, 2026, valued at about $22,979, while Director Gregory Baszucki sold 16,666 shares on September 1, 2026, totaling around $674,444. Officer Mark Reinstra sold 5,773 shares on September 8, 2026, worth approximately $258,621, and another 5,666 shares on October 5, 2026, valued at about $250,422. These transactions occurred before the recent earnings report and are part of standard trading activities.

Analysts Set New Price Targets

On October 14, 2026, several firms maintained their Neutral ratings on Roblox. JP Morgan and UBS both set their targets at $53, while DA Davidson set a target of $50. Notably, Wedbush maintained its Neutral rating but raised its target to $55 on October 23, 2026. The consensus from analysts shows a mean price target of $50.09, indicating varying levels of optimism about Roblox's future performance.

About Roblox Corporation

Roblox Corporation operates a platform that allows users to create and explore immersive experiences. It provides tools for developers to build content and connect with players globally. With a focus on electronic gaming and multimedia, Roblox continues to innovate in the gaming space, making it a key player in the industry.

Bottom Line

Investors will be looking ahead to the next earnings report on October 29, 2026, for further insights into Roblox's performance. The stock's current trajectory and analyst ratings will be crucial in determining its future direction, particularly given the mixed sentiments from various institutional investors.

Source: Freedom Capital Markets's rating change on $RBLX (Oct 26, 2026). Written by software, not financial advice. How we make alerts

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