BRC (BRCC) Founder Hafer Evan Sells $2.1K of Stock

Evan Hafer, the founder of BRC Inc. (NYSE: BRCC), sold 200 shares on October 13, 2026, at an average price of $10.51. This sale was part of a planned trading strategy and brought in a total of $2,101.50.

Inside Evan Hafer's Trade

Hafer's sale of 200 shares comes as the stock trades recently around $10.66. This price is significantly below the analysts' mean price target of $22.50, indicating a potential undervaluation in the eyes of some investors.

Other Institutional Activity in BRC Inc.

Engaged Capital, LLC holds 1,393,556 shares of BRC Inc., with a total value of approximately $14.1 million. Blackrock Inc. increased its stake by 38,789 shares, bringing its total to 615,154 shares worth about $6.2 million. Cresset Asset Management, LLC added 62,241 shares, resulting in a total of 575,354 shares valued at around $5.8 million. Conversely, Alyeska Investment Group, L.P. reduced its holdings by 568,875 shares, leaving it with 392,712 shares valued at about $3.9 million. Vanguard Capital Management LLC grew its stake by 73,288 shares, ending with 372,179 shares worth approximately $3.8 million.

BRC Inc. Stock Up 1.3%

The stock of BRC Inc. is currently trading above its 50-day moving average by 18.4% and above its 200-day moving average by 4.8%. However, it's about 42.5% below its 52-week high of $18.55 and 77.7% above its 52-week low of $6.00. This suggests that while the stock is performing better than its long-term averages, it still has a way to go to reach previous highs.

Recent Earnings

BRC Inc. reported a trailing twelve-month revenue of $429.7 million, but it has a negative net margin of 0.9% and a return on equity of -18.4%. The next earnings report is scheduled for November 2, 2026.

Insider Buying and Selling at BRC Inc.

Earlier this year, on June 1, Evan Hafer sold 2,000,000 shares at $1.49 each, totaling about $2.98 million. Other insiders have also been active; CFO Matthew L Amigh bought 10,000 shares at $0.85 each, while directors Stephen M Kadenacy and Kathryn P Dickson sold 105,000 shares at $0.82 and bought 50,000 shares at $0.85, respectively.

Analysts Set New Price Targets

On August 31, 2026, DA Davidson maintained a "Buy" rating on BRC Inc. with a price target of $25.00. This is a significant increase from their previous target of $2.50. The consensus among analysts is that the stock is undervalued based on their price targets.

About BRC Inc.

BRC Inc. is a consumer defensive company that specializes in coffee and coffee accessories. Founded in 2014 and based in West Valley City, Utah, it operates through various channels including wholesale and direct-to-consumer sales. The company aims to provide high-quality coffee products and has been expanding its market presence.

Bottom Line

Investors should watch for the upcoming earnings report on November 2, 2026, as it may provide further insights into the company's financial health. Hafer's recent sale is part of a planned strategy and reflects his ongoing management of his holdings in the company.