The Hershey (HSY) 10% Owner School Sells $1.7M of Stock
Key Points
- Hershey Trust Co Trustee sold 10,000 shares of The Hershey Company HSY for $1.68 million on October 21, 2026, under a pre-arranged plan.
- After the trade, Hershey Trust Co Trustee in Trust for Milton Hershey School holds 536,119 $HSY shares, down 1.83% from before the trade.
- Institutional investors like Zacks Investment Management and Hershey Trust Company adjusted their large positions earlier in the year.
- The confectioner prepares to release its next financial results on October 29, 2026.
Get The Hershey Company text alerts
We text you when insiders, Congress, analysts or big funds move on $HSY.
By entering your mobile number and tapping the sign-up button, you provide express written consent to receive recurring automated text messages from TradeTexts at that number, including stock alerts about SEC filings, insider and congress trades, analyst ratings, hedge fund moves, and earnings results. Consent is not a condition of any purchase. Message frequency varies. Messages are not investment advice. Message and data rates may apply. Reply HELP for help and STOP to opt out at any time. See our Terms and Privacy Policy.
Not investment advice. TradeTexts is not a registered investment adviser, and this automated The Hershey Company alert may contain errors. Disclosures
Hershey Trust Co Trustee sold 10,000 shares of The Hershey Company NYSE:HSY on October 21, 2026. According to a Form 4 filed with the Securities and Exchange Commission, the shares were disposed of at an average price of $168.12 for a total value of about $1.68 million. The transaction was executed under a pre-arranged trading plan. Following the sale, the trust holds 536,119 shares, cutting its stake by about 1.8%. This marks another step in a frequent pattern of sales by the trust following four similar transactions earlier in October.
HSY
The Hershey Company
Inside Hershey Trust Co Trustee's HSY Trade
The trust disposed of its 10,000 shares at $168.12 per share, bringing the total value to $1.68 million. This move lowered the trust's total ownership to 536,119 shares. The transaction followed four earlier sales recorded between October 13 and October 16, 2026, where the trust also shed 10,000 shares in each session.
Other Institutional Activity in The Hershey Company
Zacks Investment Management grew its holdings by 43,132 shares, ending with 200,228 shares worth about $35.13 million. Meanwhile, Hershey Trust Company trimmed its massive stake by 610,837 shares, wrapping up the period with 55,948,131 shares valued at approximately $9.39 billion.
The Hershey Company Stock Down 0.7%
The stock recently traded around $169.58 as of October 21, 2026, sitting below its 50-day moving average of $173.11.
Recent Earnings
The company reported trailing-twelve-month revenue of $12.16 billion and basic earnings of $7.32 per share. The firm is scheduled to release its next financial results on October 29, 2026.
Dividend
The firm pays an annual dividend rate of $5.81 per share, yielding about 3.4%.
Insider Buying and Selling at The Hershey Company
The trust executed four prior planned sales of 10,000 shares each on October 13, October 14, October 15, and October 16, 2026, at prices ranging from $163.17 to $170.65.
Analysts Set New Price Targets
Wall Street firms have updated their outlooks recently. Wells Fargo maintained an Equal-Weight rating on October 5 with a $170.0 target. TD Cowen kept a Buy rating on October 13 with a $198.0 target. JP Morgan maintained a Neutral rating on October 15 with a $183.0 target. Barclays maintained an Equal-Weight rating on October 16 with a $178.0 target. Overall, the stock holds a consensus Buy rating and a mean price target of $198.00.
About The Hershey Company
The Hershey Company manufactures and sells chocolate, sweets, mints, and pantry items. It operates through segments focused on North American confectionery, North American salty snacks, and international markets.
Bottom Line
Investors will watch the upcoming earnings report on October 29, 2026, for further updates on financial performance. The ongoing series of sales by the trust reflects continued adjustments by major holders ahead of the announcement.
Related Filing Alerts
Source: Hershey Trust Co Trustee in Trust for Milton Hershey School's Form 4 filing on $HSY (Oct 21, 2026). Written by software, not financial advice. How we make alerts