Porch (PRCH) Director Amanda L Reierson Sells $90K of Stock
Key Points
- Porch Group Director Amanda L Reierson sold 5,000 shares on October 16, 2026, at an average price of $17.95 per share.
- The transaction was executed under a pre-arranged Rule 10b5-1 trading plan, reducing her holding by about 3.98% to 120,679 shares.
- Wall Street firms recently updated their price targets ahead of the company's upcoming earnings report scheduled for October 28, 2026.
Since the trade, $PRCH is up 3.9% to date (from the $17.50 close on Oct 16, 2026).
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Porch Group Director Amanda L Reierson sold 5,000 shares of Porch Group, Inc. (NASDAQ:PRCH) on October 16, 2026, according to a Form 4 filing with the SEC. The shares were sold at an average price of $17.95, bringing the total transaction value to roughly $89,761.
Inside Amanda L Reierson's PRCH Trade
The planned sale was executed under a Rule 10b5-1 trading plan adopted by the insider. Following the transaction, Reierson directly holds 120,679 shares of the company. The sale reduced her personal stake by about 3.98%.
Other Institutional Activity in Porch Group, Inc.
Large financial institutions adjusted their positions in the software and insurance services provider during the middle of the year. Granahan Investment Management LLC reduced its holdings by 281,386 shares, ending with 12,393,660 shares worth about $225,316,742. Shaw D.E. & Co., Inc. grew its holdings by 927,725 shares, ending with 5,289,385 shares worth about $96,161,020 after a 21.3% increase. Gilder Gagnon Howe & Co LLC grew its holdings by 207,076 shares, ending with 4,381,990 shares worth about $79,664,579 following a 5.0% increase. Park West Asset Management LLC reduced its holdings by 1,560,192 shares, ending with 3,536,810 shares worth about $64,299,206 after a 30.6% decrease. Portolan Capital Management, LLC grew its holdings by 311,641 shares, ending with 2,456,451 shares worth about $44,658,279 following a 14.5% increase.
Porch Group, Inc. Stock Up 3.0%
PRCH shares recently traded around $18.18 as of October 20, 2026, sitting well above its 50-day and 200-day moving averages. The stock has experienced strong momentum, trading near its 52-week high of $18.41.
Recent Earnings
Porch Group reported trailing twelve month revenue of $513,596,992 alongside basic earnings per share of -$0.12. The company is scheduled to release its next financial results on October 28, 2026.
Insider Buying and Selling at Porch Group, Inc.
Earlier insider transactions included Chief Executive Officer Matt Ehrlichman selling 70,335 shares on October 6, 2026, for about $1,212,687. Chief Operating Officer Matthew Neagle sold 35,199 shares on the same day for about $606,927. Amanda L Reierson also sold 8,501 shares on October 6, 2026, at an average price of $17.95 for about $152,618. Chief Financial Officer Shawn Tabak sold 9,436 shares on October 6, 2026, for about $162,296. Additionally, COO Matthew Neagle sold another 40,625 shares on October 16, 2026, for about $713,228.
Analysts Set New Price Targets
On July 30, 2026, Benchmark maintained its Buy rating on the stock while raising its price target from $22.00 to $23.00. B. Riley Securities maintained a Buy rating on August 3, 2026, lifting its target from $19.00 to $21.00. Cantor Fitzgerald maintained an Overweight rating on September 25, 2026, moving its target from $18.00 to $20.00. B. Riley Securities again updated its view on October 14, 2026, maintaining a Buy rating and pushing its target higher from $21.00 to $24.00. Craig-Hallum also maintained a Buy rating on October 14, 2026, raising its target from $20.00 to $22.00. Analysts overall hold a strong buy consensus on the company with a mean price target of $21.79.
About Porch Group, Inc.
Porch Group develops software and data platforms tailored to the homeownership and insurance sectors. The firm operates multiple segments that handle software solutions, property and casualty insurance, and home-related consumer services across the United States.
Bottom Line
Insiders continue to execute planned sales while the stock trades near recent highs. Investors will look toward the upcoming earnings release on October 28, 2026, for further updates on financial performance and operational growth.
Source: Amanda L Reierson's Form 4 filing on $PRCH (Oct 16, 2026). Written by software, not financial advice. How we make alerts