EBAY SVP Sweetnam Jordan Douglas Bradley Sells $94K of Stock
Sweetnam Jordan Douglas Bradley sold 863 shares of eBay, valued at $94,213.71, in a planned sale.
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Sweetnam Jordan Douglas Bradley, SVP, Chief Commercial Officer at eBay Inc. ($EBAY), sold 863 shares at an average price of $109.17, worth about $94,213.71, on June 18, 2026. The trade was reported to the SEC in a Form 4 filing and was made under a pre-arranged Rule 10b5-1 trading plan.
Since the trade, $EBAY is down 0.2% after 1 week, up 5.5% after 1 month and up 11.5% to date (from the $107.91 close on Jun 18, 2026).
Key Points
- Sweetnam Jordan Douglas Bradley, eBay's SVP, sold 863 shares worth $94,213.71 on June 18, 2026.
- eBay's stock trades near $107.89 with a market cap of $47.9 billion and a P/E ratio of 24.92.
- Analysts maintain a 'hold' consensus on eBay with a mean target price of $107.84.
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Sweetnam Jordan Douglas Bradley, eBay's Senior Vice President and Chief Commercial Officer, recently sold 863 shares of the company. The sale, which occurred on June 18, 2026, was part of a planned transaction, with the shares valued at approximately $94,213.71. The shares were sold at an average price of $109.17 each.
Other Institutional Activity in eBay
BlackRock, Inc. trimmed its holdings in eBay, reducing its position by 2,204,541 shares to a total of 40,657,936 shares valued at about $3.7 billion. Vanguard Capital Management LLC acquired a new position, adding 29,241,067 shares, now holding shares worth approximately $2.66 billion. Similarly, Vanguard Portfolio Management LLC also took on a new position with 23,402,290 shares valued at around $2.13 billion. State Street Corp reduced its stake by 572,491 shares, ending with 22,286,366 shares worth about $2.03 billion. Ameriprise Financial Inc increased its holdings by 3,038,187 shares, bringing its total to 15,604,180 shares valued at roughly $1.42 billion.
eBay Inc. Stock Down 7.4%
Shares of NasdaqGS:EBAY are trading near $107.89. eBay has a market capitalization of approximately $47.9 billion and a P/E ratio of 24.92. The stock's 52-week range has been between $72.84 and $119.31, with a 50-day moving average of $107.29 and a 200-day moving average of $93.42. The company maintains a current ratio of 1.22 and a quick ratio of 1.11, with a debt-to-equity ratio of 163.33.
Recent Earnings
In its most recent earnings report, eBay reported revenue of $11.6 billion, reflecting growth of 19.5%. The company achieved an earnings per share (EPS) of $4.33, with a net margin of 17.62% and a return on equity (ROE) of 42.88%. eBay is scheduled to announce its next earnings results on July 29, 2026.
Earnings drift grade
Outlook vs expectations on the last report — not price action.
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Forward outlook
14 analysts raised price targets.
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EPS & revenue
EPS beat estimates by 3.1%. Revenue met estimates.
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Profit surprise
EBITDA missed by 26 percent. Operating income missed by 30 percent.
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Pre-earnings setup
Expectations were about average.
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Analyst signal
14 target raises.
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Earnings quality
Gross margin up 2.0 points. Operating margin down 4.0 points. Positive free cash flow.
Earnings Call Summary
eBay delivered a strong first quarter with $22.2 billion in GMV, up 14 percent year over year, and revenue of $3.09 billion, up 17 percent. The company saw broad-based strength across all major categories, with focus categories growing 24 percent, and strategic priorities now representing 70 percent of total GMV. Management highlighted momentum in collectibles, motors, fashion, and consumer-to-consumer sales, along with rapid scaling of eBay Live and AI-powered tools like Magical Listing, which has generated 500 million listings.
Guidance eBay raised its full-year outlook for GMV growth to between 7 percent and 7.5 percent and lifted operating income growth guidance to 9 percent to 11 percent, up from prior expectations. For the second quarter, the company expects GMV between $21.3 billion and $21.7 billion and revenue between $2.97 billion and $3.03 billion, with earnings per share between $1.46 and $1.51.
Slightly positive report. The quarter was acceptable, but the forward setup is not strong.
Insider Buying and Selling at eBay Inc.
In addition to Sweetnam's planned sale, several other insider transactions took place. On June 17, 2026, Zane Rowe sold 3,355 shares, while William Nash also sold 3,355 shares. On the same day, Brian Sharples purchased 892 shares, Perry Traquina bought 3,355 shares, and Paul Pressler acquired 4,697 shares. These transactions were not part of any prearranged trading plans.
Analysts Set New Price Targets
On May 13, 2026, Citigroup maintained its "buy" rating for eBay with a price target of $127. Truist Securities and TD Cowen both maintained "hold" ratings, with targets of $105 and $88, respectively, on May 4 and May 1, 2026. Citizens and Susquehanna also maintained their ratings, with Citizens setting a target of $120 and Susquehanna a target of $110. The consensus among 28 analysts is to hold the stock, with a mean target price of $107.84.
About eBay Inc.
eBay Inc. is a major player in the consumer cyclical sector, specifically within internet retail. Headquartered in San Jose, California, and led by CEO Jamie J. Iannone, eBay operates marketplace platforms that connect buyers and sellers worldwide. The company was founded in 1995 and employs around 12,300 people. Its platforms include the well-known ebay.com and a suite of mobile apps that facilitate buying, selling, and payment for a wide range of products.
Bottom Line
Insider transactions like Sweetnam's planned sale are often watched by investors for signals about company performance. eBay's stock remains a significant holding for major institutions, as seen in recent activity. With analysts maintaining a "hold" consensus, the company's upcoming earnings release on July 29, 2026, will be crucial for future guidance.
Source: Sweetnam Jordan Douglas Bradley's Form 4 filing on $EBAY (Jun 18, 2026). Find the original filing: EBAY Form 4 filings on SEC EDGAR. Written by software, not financial advice. How we make alerts