JP Morgan Raises Generac (GNRC) Price Target to $265

Generac Holdings Inc. (GNRC) business photo

Key Points

  • JP Morgan reiterated an Overweight rating on Generac Holdings Inc. on September 18, 2026, raising its price target to $265 from $261.
  • JP Morgan's $265 price target implies 37.64% upside from Generac Holdings Inc.'s ($GNRC) current $192.53 share price.
  • Generac shares recently traded around $192.53, sitting below their 50-day and 200-day moving averages.
  • Insiders executed four separate sales between August 5 and September 8, 2026, led by Chief Executive Officer Aaron P. Jagdfeld.

Since the rating, $GNRC is up 0.3% after 1 week and down 7.1% to date (from the $207.44 close on Sep 18, 2026).

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JP Morgan maintained its Overweight rating on Generac Holdings Inc. (NYSE: GNRC) on September 18, 2026, while pushing its price target higher to $265 from $261. The research note reflects the firm's forward-looking view on the generator and energy technology maker. The stock closed at $207.44 on the day of the update.

GNRC Generac Holdings Inc.
$192.68 +36.56% year to date
Daily close · Oct 16, 2026
Analyst rating track record

JP Morgan vs. the S&P 500

YTD return -1.35% hypothetical
All-time return -1.35% S&P 500 +0.52%
vs. S&P 500 -1.87% behind the index

Hypothetical returns from JP Morgan's disclosed trades, not real profit or advice. How we model this.

Other Institutional Activity in Generac Holdings Inc.

Other large funds adjusted their holdings during the period ended June 30, 2026. Boston Partners trimmed its position by 219,042 shares, ending with 1,317,015 shares valued at about $253,762,440. Ariel Investments, LLC reduced its stake by 296,912 shares to hold 997,951 shares worth approximately $192,285,191. Shaw D.E. & Co., Inc. lowered its holdings by 340,661 shares, leaving it with 957,094 shares valued at roughly $184,412,864. Arrowstreet Capital, Limited Partnership cut its stake by 150,897 shares, finishing with 887,621 shares worth about $171,026,807.

Generac Holdings Inc. Stock Down 2.8%

The shares recently traded around $192.53, which is 7.2% below their $207.44 close on the date of JP Morgan's note. The stock rests below both its 50-day moving average of $203.24 and its 200-day moving average of $215.90. Across the past year, the shares have traded between a low of $134.80 and a high of $296.44.

12-month forecast

$GNRC price target

Generac Holdings Inc. daily closes and this analyst's $265 target. Not advice.

Recent Earnings

Generac reported $4,438,731,776 in trailing-twelve-month revenue alongside earnings of $4.03 per share. The company posted a net profit margin of 5.8% and a return on equity of 9.5%, with year-over-year revenue growth reaching 10.6%. The company's next earnings update is scheduled for October 28, 2026.

Dividend

The company maintains a dividend payout ratio of 0.0% and offers no dividend yield, retaining earnings for corporate growth.

Insider Buying and Selling at Generac Holdings Inc.

Company insiders completed four open-market sales prior to the September rating update. Officer Norman P. Taffe parted with 550 shares on August 5, 2026, for a total value of $120,356, followed by a sale of 400 shares valued at $75,481 on September 8, 2026. Officer Kyle Andrew Raabe sold 586 shares at $213.35 apiece on August 7, 2026, realizing $125,023. Chief Executive Officer Aaron P. Jagdfeld disposed of 5,000 shares at $182.21 each on September 1, 2026, totaling $911,050. None of these transactions were executed under a pre-arranged Rule 10b5-1 plan.

Analysts Set New Price Targets

Wall Street firms have continued to adjust their outlooks on the manufacturer. On September 17, 2026, Roth Capital maintained its Neutral rating and moved its target to $250 from $214. Stephens & Co. reiterated an Overweight rating on the same day, keeping its target firm at $335. Later, on September 30, 2026, Citigroup maintained a Neutral rating while reducing its target to $232 from $300, and Stifel kept a Buy rating while lifting its target to $290 from $285. Overall, the stock carries a consensus buy recommendation from 18 analysts, with a mean price target of $287.78.

About Generac Holdings Inc.

Generac Holdings Inc., headquartered in Waukesha, Wisconsin, builds power equipment and energy technology systems. Its core offerings include home standby generators, transfer switches, and commercial power units, alongside remote monitoring tools like Mobile Link and various smart home energy solutions. The company operates within the specialty industrial machinery sector, catering to residential and commercial backup power needs worldwide.

Bottom Line

JP Morgan's revised target provides an updated benchmark for the industrial machinery firm as shares trade below consensus expectations. Investors will look toward the upcoming earnings release on October 28, 2026, for further clarity on profit margins and demand trends.

Source: JP Morgan's rating change on $GNRC (Sep 18, 2026). Written by software, not financial advice. How we make alerts

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