Susquehanna Rates DraftKings (DKNG) buy, $31 Price Target

Susquehanna maintains a buy rating for DraftKings with a $31 target, a 18.21% upside from the current price.

By TradeTexts Research Desk · Published Jul 1, 2026, 10:01 AM EDT · Updated Jul 1, 2026, 3:01 PM EDT

Reviewed by automated data checks against the source data. How we make and check alerts

Susquehanna rated DraftKings Inc. ($DKNG) "buy" with a $31 price target on July 1, 2026.

Since the rating, $DKNG is up 5.4% after 1 week, down 8.9% after 1 month and down 26.7% to date (from the $25.77 close on Jul 1, 2026).

DKNG DraftKings Inc.

$18.90 -47.00% year to date

Daily close · Oct 16, 2026

Key Points

Susquehanna reiterated its buy rating on DraftKings Inc. (DKNG) with a price target of $31 on July 1, 2026.
Susquehanna's $31 price target implies 18.21% upside from DraftKings Inc.'s ($DKNG) current $26.23 share price.
DraftKings' stock traded at $25.05 on Wednesday, with a market cap of $12.53 billion and a P/E ratio of 280.7.
Insider transactions included sales by CEO Jason Robins and purchases by Chief Legal Officer Stanton Dodge.

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Susquehanna has reiterated its buy rating on DraftKings Inc. (NasdaqGS: DKNG), setting a price target of $31. The update came on July 1, 2026, from analyst Joseph Stauff. This move suggests continued confidence in the online sports betting and gaming company's potential.

Analyst rating track record

Susquehanna vs. the S&P 500

YTD return -7.05% hypothetical

All-time return +6.45% S&P 500 +38.31%

vs. S&P 500 -31.86% behind the index

Hypothetical returns from Susquehanna's disclosed trades, not real profit or advice. How we model this.

Other Institutional Activity in DraftKings

Janus Henderson Group PLC increased its stake in DraftKings by 2,351,790 shares, bringing its total to 27,665,699 shares valued at approximately $588.3 million. BlackRock, Inc. also added 243,870 shares, ending with 26,599,818 shares worth about $575.1 million. Capital World Investors made a bigger move, adding 6,085,524 shares, now holding 24,711,953 shares valued at $534.3 million. AQR Capital Management LLC grew its position by 6,378,476 shares, resulting in a total of 22,852,485 shares worth $482.0 million. Vanguard Capital Management LLC and Vanguard Portfolio Management LLC both opened new positions, with 21,320,598 and 18,593,772 shares respectively.

DraftKings Inc. Stock Up 38.8%

Shares of DraftKings Inc. traded near $25.05 on Wednesday. The company has a market cap of $12.53 billion, a P/E ratio of 280.7, and a forward P/E of 14.8. Its beta is 1.654, indicating higher volatility compared to the market. The stock's 52-week range is between $20.46 and $48.78, with a 50-day moving average of $25.03 and a 200-day moving average of $29.31. The company maintains a current ratio of 1.019 and a quick ratio of 0.701, with a debt-to-equity ratio of 317.0.

12-month forecast

$DKNG price target

DraftKings Inc. daily closes and this analyst's $31 target. Not advice.

Insider Buying and Selling at DraftKings Inc.

Several insider transactions occurred recently at DraftKings. CEO Jason Robins sold 8,545 shares on June 12, 2026. Chief Legal Officer Stanton Dodge had multiple transactions on June 11, 2026, selling 62,500 shares at an average price of $29.68 under a planned sale. On the same day, Dodge also bought 62,500 shares at $2.95 and made other transactions earlier in the month.

Analysts Set New Price Targets

On July 1, 2026, Susquehanna maintained its buy rating for DraftKings with a $31 price target. Other firms have also shown bullish sentiment recently; Citizens maintained a buy rating with a $36 target on June 25, 2026, and TD Cowen reiterated a buy rating with a $30 target on June 8, 2026. The consensus among 35 analysts is a buy, with an average target price of $34.94.

About DraftKings Inc.

DraftKings Inc. is a digital sports entertainment and gaming company headquartered in Boston, Massachusetts. It operates in the United States and internationally, offering online and retail sports betting, daily fantasy sports, and digital lottery couriers. The company also provides iGaming products such as online casino games including blackjack and slot machines. Founded in 2011, DraftKings is led by CEO Jason Robins and employs around 5,500 people.

Bottom Line

DraftKings Inc. remains a focal point for investors and analysts, with Susquehanna maintaining a buy rating and setting a $31 target. The company is experiencing notable institutional interest, with several large funds increasing their stakes. Insider activity has also been active, reflecting ongoing strategic moves within the company. As a sports entertainment and gaming leader, DraftKings continues to attract attention for its growth potential.