B. Riley Wealth Advisors 13F: Adds $9M to Alphabet (GOOG) Stake

The advisory firm grew its stake in the Google parent company to 80,681 shares, according to its latest SEC filing.

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B. Riley Wealth Advisors added 26,441 shares to its stake in Alphabet Inc. ($GOOG), a 48.75% increase, according to a 13F filing with the SEC dated October 13, 2026. It reported 80,681 shares worth $27.49 million at the end of the quarter.

Since the filing, $GOOG is down 3.6% to date (from the $349.52 close on Oct 13, 2026).

Find the original: B. Riley Wealth Advisors 13F filings on SEC EDGAR

GOOG Alphabet Inc.
$336.91 +7.06% year to date
Daily close · Oct 16, 2026

Key Points

  • B. Riley Wealth Advisors increased its holdings in Alphabet Inc. by 48.7% during the latest reporting period, adding 26,441 shares to reach a total of 80,681 shares.
  • The expanded position was valued at approximately $27.5 million at the time of the filing, with Alphabet stock trading between a 52-week range of $244.67 and $404.47.
  • Wall Street remains bullish on Alphabet, as J.P. Morgan recently raised its price target to $425.00 while the company maintains a strong revenue growth rate of 24.2%.

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B. Riley Wealth Advisors boosted its position in Alphabet Inc. (NasdaqGS: GOOG) by 48.7% during the most recent reporting period. According to the firm's latest Form 13F filing with the SEC, it added 26,441 shares of the technology giant, bringing its total holdings to 80,681 shares. The position was valued at roughly $27.5 million at the time of the filing on October 13, 2026.

13F track record

B. Riley Wealth Advisors vs. the S&P 500

YTD return +6.64% hypothetical
All-time return +6.64% S&P 500 +4.87%
vs. S&P 500 +1.77% ahead of the index

Hypothetical returns from B. Riley Wealth Advisors's disclosed trades, not real profit or advice. How we model this.

Growth in the B. Riley Portfolio

The decision to lift its Alphabet stake by nearly half represents a significant commitment for B. Riley Wealth Advisors. Before this latest move, the firm held 54,240 shares. This increase follows a pattern of recent buying activity from the firm, which has also expanded its positions in other major companies like Walmart and Eli Lilly. These 13F filings provide a backward-looking look at what major investment managers were holding as of the end of the quarter and may not reflect their current market activity.

Alphabet Stock and Financial Health

Alphabet shares have shown momentum, recently trading near $343.65. This price sits comfortably above the stock's 200-day moving average of $338.86, suggesting a steady long-term trend. The company currently carries a price-to-earnings (P/E) ratio of 17.3, which is relatively low for a high-growth tech company. With a market capitalization of $4.22 trillion, Alphabet remains one of the largest and most influential companies in the global market.

Recent Earnings Performance

Alphabet reported strong financial results in its most recent disclosures, showing a revenue growth rate of 24.2%. The company generated total revenue of $445.87 billion and maintained a high net margin of 54.8%. Its return on equity (ROE) stands at a robust 48.7%, indicating efficient management of shareholder capital. Investors are looking forward to the next quarterly earnings report, which is scheduled for October 28, 2026.

Dividend and Shareholder Returns

Alphabet recently began paying a dividend to its shareholders. The stock currently offers a dividend yield of 0.26%. While the payout ratio is low at about 4.3%, the company has plenty of room to sustain or grow this payment given its high profitability and cash flow. This small dividend provides a modest income stream alongside the company's historical focus on capital appreciation.

Analysts Set New Price Targets

Several research firms have recently updated their outlook on Alphabet. On October 15, 2026, J.P. Morgan maintained its Overweight rating and raised its price target from $420.00 to $425.00. UBS reiterated a Neutral rating on October 14, 2026, with a target of $380.00. Earlier in the month, TD Cowen maintained a Buy rating and increased its price target to $485.00. Overall, the consensus among 14 analysts is a "strong buy," with an average price target of $420.79.

About Alphabet Inc.

Alphabet is the parent company of Google and a leader in digital advertising, cloud computing, and artificial intelligence. While Search and YouTube generate the bulk of its revenue, the company is increasingly focused on its Google Cloud business and AI infrastructure. It also invests in "Other Bets," which include experimental projects in self-driving cars and healthcare technology.

What's Ahead for Alphabet Inc.

Investors will be watching the upcoming earnings call on October 28 to see if the company's AI investments are translating into higher margins. The recent boost by B. Riley Wealth Advisors suggests confidence in Alphabet's long-term trajectory, though these filings are always historical in nature. Further SEC disclosures from other institutional investors will continue to provide clarity on how big money managers are positioning themselves in the tech sector.

Source: B. Riley Wealth Advisors's 13F filing on $GOOG (Oct 13, 2026). 13F filings show holdings as of the end of the reporting quarter and may not reflect the fund's current position. Find the original filing: B. Riley Wealth Advisors 13F filings on SEC EDGAR. Written by software, not financial advice. How we make alerts

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