MediaAlpha (MAX) Insider Eugene Nonko Sells $155K of Stock

Eugene Nonko sold 15,468 shares of MediaAlpha, Inc. (NYSE:MAX) on June 16, 2026. The shares were sold at an average price of $10 each, totaling $154,680. This transaction was planned and part of a Rule 10b5-1 trading plan.

Insider Buying and Selling at MediaAlpha, Inc.

Besides Eugene Nonko, other insiders also made transactions recently. Steven Yi, the CEO, sold 24,000 shares at $10.01 on the same day. On June 15, Chief Revenue Officer Keith Cramer sold 13,000 shares at $9.47. Earlier, on June 10, Nonko sold another 23,202 shares at $10 each.

Other Institutional Activity in MediaAlpha, Inc.

Several institutional investors have adjusted their positions in MediaAlpha, Inc. BlackRock, Inc. trimmed its holdings by 74,778 shares, ending with 3,476,687 shares valued at about $32.3 million. Clearline Capital LP significantly increased its stake by 1,289,217 shares, bringing its total to 2,590,670 shares worth around $24.1 million. JPMorgan Chase & Co added 377,783 shares, resulting in 1,745,679 shares valued at $16.5 million.

MediaAlpha, Inc. Stock Down 13.3%

Shares of MediaAlpha, Inc. (NYSE:MAX) traded near $10.13. The company has a market cap of approximately $541.7 million and a P/E ratio of 15.66, with a forward P/E of 6.01. It has a 52-week low of $7.09 and a high of $13.92. The 50-day moving average is $9.17, and the 200-day moving average is $10.70. The stock's beta is 1.161, indicating moderate volatility compared to the market.

Recent Earnings

For its most recent reporting period, MediaAlpha posted revenue of about $1.16 billion, reflecting a growth rate of 17.3%. The company's earnings per share (EPS) stood at $0.64, with a net margin of 3.37%. The return on equity was not provided. The next earnings report is expected on August 5, 2026.

Analysts Set New Price Targets

Analysts have maintained their ratings on MediaAlpha, Inc. JP Morgan, on April 30, 2026, maintained a 'buy' rating with a $12 target. Keefe, Bruyette & Woods also kept a 'buy' rating, setting a $15 price target on April 7, 2026. The consensus among analysts remains a 'buy', with an average target price of $13.71 based on 7 opinions.

About MediaAlpha, Inc.

MediaAlpha, Inc. operates a platform for acquiring insurance customers in the U.S. Its technology helps insurance carriers and agents reach end customers across property, casualty, health, and life insurance markets. Founded in 2014, the company is headquartered in Los Angeles, California, and led by CEO Steven M. Yi. It employs about 147 people.

Bottom Line

Eugene Nonko's recent sale of MediaAlpha shares is part of a planned transaction under Rule 10b5-1. The company's stock remains active among institutional investors, with some reducing and others increasing their stakes. Analysts continue to view the stock favorably, maintaining 'buy' ratings with a consensus price target above the current trading level. As always, remember that insider transactions and analyst ratings are backward-looking and might not reflect the current market conditions.