YELP CFO David A Schwarzbach Sells $150K of Stock

Yelp Inc. (YELP) business photo

Key Points

  • Yelp Inc. Chief Financial Officer David A. Schwarzbach sold 7,500 shares on October 21, 2026, at a price of $20.00 each for a total of $150,000.
  • The planned sale lowered his direct holdings to 165,466 shares, representing a 4.34% decrease in his personal position.
  • The stock recently traded around $19.99 as the company heads toward its next earnings report scheduled for November 5, 2026.

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Yelp Inc. (NYSE: YELP) Chief Financial Officer David A. Schwarzbach sold 7,500 shares of the company on October 21, 2026, according to a Form 4 filing with the Securities and Exchange Commission. The transaction was revealed in an official SEC filing detailing insider movements.

YELP Yelp Inc.
$19.78 -34.50% year to date
Daily close · Oct 21, 2026

Inside David A Schwarzbach's Yelp Trade

The planned sale involved 7,500 shares executed at a price of $20.00 apiece, bringing the total value of the transaction to $150,000. Following this pre-arranged move under a Rule 10b5-1 trading plan, the chief financial officer holds 165,466 shares of the platform company directly. This reduction trims his personal stake by 4.34%.

Other Institutional Activity in Yelp Inc.

Counterpoint Mutual Funds recently reported a position of 483,821 shares valued at $8.95 million. LSV Asset Management reduced its holdings by 53,503 shares, ending with 2,777,340 shares worth about $55.52 million. Acadian Asset Management LLC reduced its holdings by 35,782 shares, leaving it with 2,172,958 shares valued at about $43.44 million. American Century Companies Inc grew its holdings by 361,874 shares, ending with 1,857,840 shares worth about $37.14 million. Allianz Asset Management GmbH grew its holdings by 33,751 shares, ending with 1,507,599 shares worth about $30.14 million.

Yelp Inc. Stock Up 1.1%

Yelp shares recently traded around $19.99 as of October 23, 2026, up about 1.1% since the transaction date when the stock closed at $19.78. The company has a market capitalization of roughly $1.12 billion. Shares sit below both their 50-day and 200-day moving averages.

Recent Earnings

The business reported trailing-twelve-month revenue of $1.47 billion with earnings of $2.08 per share. The next earnings release is scheduled for November 5, 2026.

Insider Buying and Selling at Yelp Inc.

Insider activity prior to this filing included multiple transactions by officers and executives over recent months.

Analysts Set New Price Targets

Morgan Stanley maintained its Underweight rating on the stock while lowering its price target from $24.00 to $17.00 on October 13, 2026.

About Yelp Inc.

Yelp Inc. runs an online platform that connects people with local service providers and businesses ranging from restaurants and retail shops to home repair professionals. The service helps users discover local commerce through reviews and ratings.

Bottom Line

Investors will watch for the company's upcoming financial results on November 5, 2026, to get updated figures on revenue and earnings. Insider transactions continue to provide context on executive stock ownership as the report date approaches.

Source: David A Schwarzbach's Form 4 filing on $YELP (Oct 21, 2026). Written by software, not financial advice. How we make alerts

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