Midwest Trust 13F: Adds $11M to Alphabet (GOOG) Stake

Midwest Trust grew its stake in Alphabet Inc. GOOG by 8.2% during the period, purchasing an additional 31,384 shares to bring its total holding to 415,150 shares. According to a Form 13F filing with the Securities and Exchange Commission on October 22, 2026, the firm's total investment in the tech giant was valued at approximately $141.46 million at the close of the period.

GOOG Alphabet Inc.

$330.95 ▲ +5.16% year to date

1M 3M YTD

Daily close · Oct 21, 2026

What Changed in Midwest Trust's Alphabet Position

The reported purchase increased Midwest Trust's holdings from its previous level of 383,766 shares up to 415,150 shares. The 8.2% boost reflects added exposure to the parent company of Google during a busy quarter for institutional portfolio adjustments.

Other Institutional Activity in Alphabet

Other institutional investors also adjusted their positions in Alphabet during the filing window. Moran Wealth Management trimmed its stake by 6,357 shares, ending with 67,527 shares worth about $23.01 million. True North Advisors significantly expanded its holdings by adding 75,521 shares for a total of 76,600 shares valued at about $26.10 million. SBI Securities lowered its holdings by 3,956 shares, closing the period with 193,856 shares worth approximately $66.05 million. Meanwhile, Embree Financial Group grew its position by 1,594 shares to finish with 12,648 shares worth about $4.31 million.

Alphabet Inc. Stock Down 4.6%

Alphabet shares closed at $320.76 on the October 22, 2026 filing date and recently traded around $320.85. The stock sits about 5.8% below its 50-day moving average of $340.55 and roughly 20.7% below its 52-week high of $404.47, while holding well above its 52-week low of $252.77.

Recent Earnings

Alphabet reported $445.87 billion in trailing twelve-month revenue alongside earnings of $19.93 per share. The company posted a net profit margin of 54.8% and a return on equity of 48.7%. Investors look ahead to the company's next quarterly earnings update scheduled for October 28, 2026.

Dividend

Alphabet pays an annual dividend of $0.88 per share, which translates to a dividend yield of 0.27% based on a payout ratio of 4.3%.

Insider Buying and Selling at Alphabet Inc.

Corporate insiders completed three transactions before the filing date. On July 29, 2026, officer Marsida Saraci sold 449 shares at an average price of $333.20 for a total value of $149,607. Director Frances H. Arnold sold 82 shares on July 30, 2026, at $333.39 per share, totaling $27,338, and later sold another 82 shares on August 28, 2026, at $337.11 per share for a total of $27,692.

Analysts Set New Price Targets

Wall Street firms updated their views on Alphabet leading into the filing. On July 23, 2026, JP Morgan maintained an overweight rating while lowering its price target from $460.00 to $420.00, and TD Cowen reiterated a buy rating with a $475.00 target. TD Cowen later maintained a buy rating on October 8, 2026, lifting its target to $485.00. UBS maintained a neutral rating on October 14, 2026, raising its target slightly from $379.00 to $380.00. JP Morgan followed up on October 15, 2026, by maintaining an overweight rating and increasing its price target to $425.00. Overall, the stock carries a strong buy recommendation from 13 analysts, with a mean price target of $422.15.

About Alphabet

Alphabet Inc. operates internet search, advertising, cloud computing, and hardware platforms worldwide. Its core operations span the Google Services segment, which features Google Search, YouTube, Android, and Gmail, alongside Google Cloud and exploratory Other Bets initiatives.

Bottom Line

Market watchers will monitor Alphabet's upcoming earnings release on October 28, 2026, for further updates on revenue growth and profit margins. Institutional reports like this one offer a retrospective look at how major managers positioned their portfolios during the prior quarter.